giant sound shower for digital signage
Samsung wished to push audiovisual content within a train station which is a very noisy location with enormous resonance. Indeed, the Parisian 'Gare de Lyon' station is a highly frequented area with pedestrians going in every direction – hence, catching the commuter's attention is very difficult.
Catch the commuter's attention with audio as much as visual content without disturbing ongoing announcements nor commuters pathways.
Placed at a 6-meter height on trusses optical daisy chaining the 5 speakers was necessary to widen the size of the sound shower created on the ground by Akoustic Arts' technology. This allowed the creation of a captivating and immersive experience for the commuters while leaving commuter pathways unobstructed.